Making Health Communication Programs Work

National Cancer Institute

This publication discusses Stages of Health Communication Process. (1) Planning and Strategy Development, (2) Developing and Pretesting Concepts, Messages, and Materials, (3) Implementing the Program, (4) Assessing Effectiveness and Making Refinements. The planning steps in this book can help make any communication program work, regardless of size, topic, geographic span, intended audience, or budget.


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s