Five Guidelines for Developing Customer-Friendly Websites

The Maximus Center for Health Literacy

Hard-to-find or hard-to-use web pages are missed opportunities for sharing information. This manual includes guidelines on, how to make your site easy to find, how to create a clean and uncluttered design, how to write for your clients, how to provide clear pathways for user tasks, and how to conduct usability testing throughout development. Use this resource to improve your chances of creating a site that is visible, useful, and pleasing to read. Each guideline is accompanied with examples and pictures.



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