Design for Readability: Inspiring Action with Clear Formatting

Wisconsin’s 2013 Health Literacy Summit: Presentation by Eva Anderson

http://www.fammed.wisc.edu/files/webfm-uploads/documents/research/wren/wihls13/anderson-design-readability.pdf

This presentation illustrates design basics in creating readable posters, brochures, and webpages. Design Basics include: (1) Having a clear beginning and meaningful headings for visual invitation, (2) Using the appropriate amount of white space, (3) Properly aligning bullets, indents, and numbered lists, (4) Consistent use of font styles and sizes, and (5) Using imagery that relates to the subject, tells the story quickly, is culturally appropriate.

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